Welcome to the Tumblr home of Haulix. We offer state-of-the-art promotional distribution solutions to artists and record labels worldwide.

Recent Tweets @

Happy 4th of July, everyone! I know not every Haulix client lives in America, but it’s still Friday and that’s reason enough to celebrate. We have been working tireless this week to bring you the absolute best digital distribution platform on the planet, and as you’ll soon learn we’re taking steps THIS WEEKEND to secure that very title.

image

Each and every Friday we like to take a brief break from our regularly scheduled programming to update and reflect on everything happening at Haulix HQ. We are far more than a music blog, as many of you already know, and posts like this give us an opportunity to share more our efforts with all of you.

So, what happened last week?

Read More

Hello and welcome to the final Advice column of the week. We had been planning to run an in-depth look at overcoming technical difficulties in a live setting, but after learning of a ridiculous promotional blunder taking place online yesterday afternoon we switched gears in an attempt to be ever-so-slightly topical. If you have any questions about developing as a writer/blogger in music, please do not hesitate email james@haulix.com and share your thoughts. We can also be found on Twitter and Facebook.

image

There is an old saying in the world of promotion that you have no doubt heard a hundred times or more: Sex sells. We could debate the benefits and drawbacks to leveraging sex to sell a product, as well as the rampant sexism that such efforts breed, but I don’t think anyone will argue with the idea that sex and sexually explicit imagery sells entertainment and products far better than average looking people dressed in average looking clothes. Demi Lovato may have a a better voice than Miley, but because Miley is willing to essentially bare all as long as you give her new single a few minutes of your time she is the one newspapers love.

Read More

Hello, everyone! We are thrilled to have you join us this afternoon. If you have read this blog before you no doubt know that we love firsts, and today we are rolling out a new type of feature that has never previously appeared on this site. If you have any questions about developing as a writer/blogger in music, please do not hesitate email james@haulix.com and share your thoughts. We can also be found on Twitter and Facebook.

I don’t know how many people know this, but the Haulix blog is run and curated by one person. All the content you see, from advice column and interviews, to whatever guest column runs this month, has all been put together by one person hoping to bring a little free education to those hoping to one day run the music industry. As such, there are times when our efforts hit walls and we creatively feel out of gas. Today is not one of those days, but it’s easy to understand how it might look that way to some.

When our company began brainstorming content for the summer season, we realized a lot of our initial ideas had already been highlighted at some point over the previous twelve months. The only problem was, no easy reference guide to advice for summer existed….Until now. What follows is a list of links to content posted over the last year with the intention of maximizing your summer promotional efforts. Everything, from touring and social media, to merch sales and customer retention, can be found through the links below. Bookmark this page and commit each article to memory. Your career will thank you in time:

Read More

Hello, everyone. Welcome to the only extended interview we will likely run this week. We love firsts, and today we are excited to traverse new territory through our Industry Spotlight column by discussing the world of apps and how they can help artists gain exposure online with someone working every day to help bands find new fans. If you have any questions about developing as a writer/blogger in music, please do not hesitate email james@haulix.com and share your thoughts. We can also be found on Twitter and Facebook.

image

We all love to download apps, but how many apps have you downloaded in the past year that help you better understand or appreciate the vast amount of music available in the world today? There have been many innovations made as far as streaming and being able to instantly connect with your music collection on the go are concerned, but surprisingly very few technological advances in this industry have focused on new music discovery. Big names draw big crowds, of course, but as industry professionals it’s our job to curate the next generation of musical talent, and that begins with constantly being on the hunt for new music.

Read More

Hello and welcome to the beginning of a brand new work week. There is a major holiday stateside this week, but that is in no way slowing our efforts to bring you every bit of information you need in order to conquer the modern music industry. For today’s post, we are running a guest blog from seasoned metal writer Lauren Wise about the gender gap in today’s hard rock journalism scene. If you have any questions about developing as a writer/blogger in music, please do not hesitate email james@haulix.com and share your thoughts. We can also be found on Twitter and Facebook.

It doesn’t matter if you’re a musician, a vocalist, a fan or a journalist; if you’re a chick in metal I can guarantee at some point in time you’ve heard the question: “why are you here?”

Women’s role in heavy metal music is rooted deeply in mystery, lust and temptation; the one thing that could overcome a male’s self-control. Immediately this has made us women either sexually objectified or looked down upon as not able to understand heavy metal music. The misogyny that runs wild in the scene since Black Sabbath days will never disappear. 

Read More

A lot has been written about the supposed dire state of the music industry, but truth be told there are a number of successful and growing companies, including record labels, that are thriving in 2014. In this column we bring together every job opening we can find from the companies responsible for building the future of the  business and present them to you, our reader, in hopes of aiding you on your journey to join the global music industry professional family.

Each Sunday we scour the internet for the latest and greatest job postings throughout the music industry. You can help us better serve our community by sending any job openings you find or have to james@haulix.com. Be sure to include the name of the company hiring, a detailed description of the position being offered, a desired start date, contact information, and any additional supplemental information you feel may be needed.

Job Openings:

Assistant Director of Operations (Waldwick School Of Rock)

Job summary: The Waldwick School of Rock is searching for a dynamic employee who will assist our Director of Music and Operations to maintain the day-to-day tasks of a very busy music school! Our performance-driven programs are available to students of all ages, and we are looking for an outgoing, friendly, extremely organized person to maintain the front-end of the school. This is a full-time position: 40 hours/week + occasional event work.We operate Monday-Friday from 1:00 PM-9:00 PM and Saturdays from 11:00 AM-5:00 PM.

Read More

Thank you for joining us for another installment in our our ongoing Journalism Tips series. We started this column as a way to help aspiring writers get their start in music, but over the couple months we have been evolving into a place writers come to have their questions about life in the business answered. Today we are continuing that effort with a response to a question posed by multiple readers in regard to how writers can make the most of their upcoming album coverage. If you have any questions about developing as a writer/blogger in music, please do not hesitate email james@haulix.com and share your thoughts. We can also be found on Twitter and Facebook.

New music is at the core of every writer’s efforts. Whether it’s reviewing, discovering, promoting, or generally updating readers, nearly every single thing we music writers post about in our day to day lives revolves around the idea of exposing more people to new music. Many sites, however, fail to properly explore every avenue for content creation when approaching coverage for a new release. There is far more that can be done than your typical review and interview column. So, with that in mind, we put together this handy dandy guide to maximizing your coverage of the next big release:

Read More

The final Friday of June has finally arrived, and I am willing to wager if you are reading this the afternoon it goes live that you have spent roughly 20-120 minutes staring at the office clock, waiting for the moment when five o’clock arrives. If so, go ahead and pat yourself on the back. You have just completed the final full week of the six month of 2014. You’re only a few short months from changing leaves, falling snow, turkeys, and that fictional fat guy who loves sliding down chimneys. What better reason to celebrate could you need?

Each and every Friday we like to take a brief break from our regularly scheduled programming to update and reflect on everything happening at Haulix HQ. We are far more than a music blog, as many of you already know, and posts like this give us an opportunity to share more our efforts with all of you.

The past week at Haulix HQ has been filled with new feature testing and development. We are only a few short weeks past the launch of our Piracy Takedown service and already we have another new update to roll out to users. I don’t want to go too in-depth until the final offering is complete, but let’s just say that the act of contact organization and data gathering is about to be simplified. We should have more details next week.

Read More

Hello and welcome to the final Advice column of the week. It’s the last the last full week of June and we are excited to share our third collaborative piece with Daniel Alvarez, attorney at law and music business aficionado. We will be working with Daniel a lot in the months ahead, and we think the perspective he has on the business today is one that can aide both artists and industry professionals. If you have any questions about the content of the blog, or if you would like more information regarding the distributional services offered by Haulix, please email james@haulix.com and share your thoughts. You can also find us on Twitter and Facebook.

I have to admit something: I love being in the pit.  As a fan, there is nothing that connects you to another human more than one of your favorite bands belting away, while you try and survive the stampede of a circle pit. Getting smashed into the filthy ground in the middle of the twelfth breakdown is fantastic. NO, IT….IS….AWESOME!!! 

Read More

Hello and welcome to the only Industry Spotlight feature we plan to run all week. We don’t always advertise this aspect of our site, but a lot of the content that eventually finds its way to our front page does so because our readers requested it. You want to learn about bitcoin’s role in music? We’ve got you covered. Want to know about the guy who runs PropertyOfZack? We cover that too. Today’s post comes in response to a flood of requests we have received over the last six months, and it’s developed into what I believe is one of our best label-centric features to date. If you have any questions regarding the content of this blog, or if you would like to learn more information about the services offered by Haulix, please email james@haulix.com and share your thoughts. You can also find us on Twitter and Facebook.

If you want to succeed in music you need to learn to take chances. Everyone who holds a position in the music industry today does so because another current or former industry professional took a chance on them when they were little more than a music consumer with a dream. Was there risk? You bet. Was there a chance someone could lose their job? Definitely. Still, each and every day people take chances on dreamers as a means to promote the continued existence of this thing we call the music business.

For me, it was not until No Sleep Records’ founder Chris Hansen took a chance on a completely unknown high school graduate from Michigan that I was able to find my calling in music. The year was 2006 and I was just a freshman in college with a weekly show on our campus radio station. The studio had great equipment, but due to budget cut backs the music catalog had not been updated since the Y2K scare, leaving all incoming radio hosts to find, request, and otherwise acquire whatever music they wanted for their show. I had been an avid reader of Absolutepunk for about a year at that point, and as I started to plan my show I began using the daily news posts to locate labels and artists I might be able to promote through my efforts. It’s hard to remember exactly how many emails I sent, but I will never forget the rush of excitement I felt when Chris wrote back and asked for an address to send over some promotional materials. The initial shipment included a 3-song teaser from a then unknown band called The Wonder Years, as well as a full length album from The Fire The Flood, both of which I played at great length in the weeks that followed.

I can completely understand how some may see this moment of kindness as a mutually beneficial move for all involved that in no way had to extend further than one shipment of records, but for me it was all the confirmation I needed to know my life was on the right track. The fact I could convince someone like No Sleep to send materials my way meant that I could potentially work with any artist and/or label I put my mind to, which is exactly what I set out to do in the months and years that followed. Everything I have today, from the music news blog I still over see, to my role here at Haulix, only exists because Chris Hansen took a chance on me. He probably does not even realize he made that kind of an impact on me, or that he likely made a similar impact on the lives of countless other industry hopefuls, but that does not change the fact he was a positive force in my life at a time when I desperately needed a sense of direction.

No Sleep has been a member of the Haulix family for a long time, but due to the label’s ever-increasing popularity it has been difficult to find a time where Chris and I could work together on a feature for this blog. Fortunately, such a moment presented itself at the end of May, and we quickly got to work crafting an interview that not only retraces the origins of the label, but also offers some insight on where it may go in the years to come. If you would like to learn more about Chris’ efforts beyond what is found in the conversation below, please make it a point to follow No Sleep on Twitter. Additional questions and comments can be left at the end of this post.

Read More